Partners, Not Vendors.

You're exceptional at your craft. You shouldn't have to become an expert in marketing, SEO, and technology just to grow. That's where we come in.

Meet Your Partners

We started businesses of our own. We know what it feels like to wear every hat, make every decision, and wonder if you're building something sustainable or just surviving. That's exactly why we built Open Sign Marketing. So local business owners like you don't have to figure it all out alone.

Katherine and Vini, Co-Founders of Open Sign Marketing

Vini

Co-Founder

Your website has to load fast, stay up, and keep customer data locked tight. That's not the ceiling for standards, that's the floor.

Vini's spent 15+ years building production systems where downtime gets measured in dollars per second: platforms shipped to a trillion dollar client, the application stack behind an 8-figure startup, and government contract work.

(What's your security clearance? Then maybe we can go into the details.🙃)

What that means for your business: Every site we ship is held to enterprise-grade standards. Performance tuned, security hardened, and obsessed over down to the pixel. You get the same engineering discipline that protects billion dollar compliance requirements, applied to making sure your customers find you, trust you, and convert.

Katherine

Co-Founder

Katherine spent years coordinating multi-million dollar partnerships between companies like Uber, Hotels.com, and GasBuddy, leading international teams across 5 time zones. She's worked with hundreds of companies, from NASCAR and Covergirl to Target and Reebok.

Katherine is a planner at heart. She'll mine every detail before giving advisement, structure communication so nothing falls through the cracks, and hold every team member to a standard of integrity. When she partners with a business owner, she's all in on their vision and their growth.

Why Open Sign Marketing Exists

Between us, we spent decades inside Fortune 500 companies and the agencies that serve them. We built systems, led teams, and drove growth at scale.

The pattern we kept seeing: brilliant local business owners, exceptional at their craft, carrying the full weight of marketing and technology decisions on top of running their business. They started their business to do meaningful work, and instead found themselves buried in website updates, SEO jargon, and ad dashboards.

Open Sign Marketing is our answer. Enterprise-grade marketing capability, deployed for local businesses doing work that matters.

What We Believe

Straight Talk, Always

Every recommendation is built around what will actually grow your business. You'll always know exactly where your money goes and why.

You Own the Knowledge

We teach you how everything works as we build it. Your marketing expertise grows alongside your business.

Real Results You Can Measure

Every dollar is tracked to leads, customers, and revenue. You'll see exactly how your investment turns into growth.

Partners, Not Vendors

We don't deliver a strategy deck and disappear. We stay embedded, executing alongside you. We grow when you grow. That's the model.

The Combined Power

One of us brings deep expertise in technology, systems architecture, and automation. The other brings mastery in marketing, brand strategy, and client acquisition.

Together, we cover the full spectrum of what it takes to grow a local business online. You get a complete team in one partnership: the strategic thinking, the operational execution, and the technical infrastructure.

No gaps. No handoffs to third parties.

The Name

Every shop has that moment: you flip the sign to OPEN and customers start coming in. That's what we create for your business online. The world sees you're open, you're ready, and you're exactly what they've been looking for.

Ready to Flip the Sign?

Let's talk about where your business is headed and map out exactly how to get there. Your free audit shows you the opportunity.